Cost Plus Co-Founder Mark Cuban is all-in on adding Cost Plus to the TrumpRx platform. In a 30-min exclusive interview with CNBC’s Bertha Coombs from the HLTH Conference in Las Vegas, he says increasing traffic will help him lower prices so the savings are again passed on to the patient. He discusses his interest in working with legislators at a federal and state level to allow patients to apply any cash they spend on drugs through platforms like his own to their insurance deductible.