ŌURA CEO Tom Hale joins Wealth! to explore how wearable technology could potentially help address rising healthcare costs. "If you think about all the things that could possibly kill you, maybe 20% is going to be related to your DNA, your genetics. Maybe 20% is going to be related to your environment, maybe an illness you contract. But the balance, call it roughly 60%, is going to be affected by your behavior," Hale tells Yahoo Finance. "So the choices that you make in your life are really the secret to long-term health." Hale describes the ŌURA ring as a tool to make individuals "the CEO of your own health journey," positioning the wearable as a "check engine light" that provides warnings and education to users. The technology aims to promote healthy behaviors, with Hale emphasizing, "If you can change people’s behaviors, you will have a major impact on health," which could inadvertently affect insurance and healthcare costs. "Preventable health is the key," he states.
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